Less control, more customers

Following its foray into unprotected music files, Apple has now entered into a deal with Bebo that allows Bebo's members to purchase iTunes tracks directly from artists pages in Bebo.

After a period where not much happened, the music industry is on hyperdrive, with other labels considering joining EMI in removing DRM, Amazon announcing an MP3-only music download service, Peter Gabriel's new We7 venture offering ad-supported music and 7Digital re-launching its service with 1 million of its 2 million tracks in MP3 format (and from 50p).

The common theme is that all of these services are giving their customers more control over what they do with the music they buy. And this is just the start. I keep harping on about it, but while the subscription model hasn't caught on yet, the day will come when someone comes up with a model that offers free access to a couple of million tracks on a subscription basis - then watch it fly.

 

Comments

I agree, and this can only happen if the service is advertising funded. We cover this space on the Ad-Supported Music Central blog at
http://ad-supported-music.blogspot.com/

Marc Cohen :: June 15, 2007 5:24 PM

Another service from GoodStorm Music allows users to create a "Mix Tape" widget for their site/blog/etc. and they get a commission if visitors click and buy.

Bands can also upload their own tracks into the system for instant ecommerce.

andrew :: June 25, 2007 6:11 PM

In a similar vein, Emmis has a deal with Apple where they were given an exlusive deal, in which they created a widget for their radio stations' sites to hook up to the ITM. This way, you can buy a track after seeing what is hot on one of the station's playlists.

pazen :: July 1, 2007 3:04 AM

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