TV: New Media Rights
When BBC and independent producer trade body Pact this week announced an agreement over the exploitation of programme rights, it was implied that Pact wanted this to be the template for the deals it strikes with all other UK broadcasters.
The BBC deal gives the broadcaster a seven day primary exploitation "window", followed by a six month "holdback" period, before the rights owner (the producer) can sell rights to other parties.
Now Channel 4 has struck its own deal with Pact. On the face of it C4 seems to have done a little better than BBC, with a new-media rights deal that will allow it to offer its programmes for download online for 30 days after they first air.
30 days seems considerably better than 7 days, but I can't believe that BBC would allow itself to be out-negotiated to this extent. Am I missing something?